Social Networking Usage in Australia

In August, 2009 ComScore has released a study on social network usage in Australia. ComScore found that more than 70% of internet users visited social networking websites as compare to 2008 year only 29% of total internet users visited social networking websites.Facebook is most visited social networking websites followed byMySpace, Windows Live, Bebo and Twitter.

Nearly 9 million Australians visited a social networking site in June, 2009, making it one of the most popular content categories on the Web. Facebook led as the most visited social networking intention with more than 6 million visitors and growing 95 percent from the previous year. MySpace Sites ranked second with 3.5 million visitors, up 5 percent, followed by Windows Live Profile with nearly 2 million visitors.Twitter witnessed the most substantial growth, surging to 8, 00,000 visitors in June, 2009, up from just 13,000 visitors in 2008. Orkut also achieved significant growth reaching 2, 52,000 visitors, up 607 percent.